Oticon presents the world’s smallest hearing aid with BrainHearing™ technology business

SOMERSET, NJ–( BUSINESS WIRE )–August 24, 2022–

Hearing aid manufacturer Oticon, Inc. is launching Oticon Own™, a new family of adaptive hearing aids. Developed for ultimate discretion and superior sound quality, Oticon Own is a fully customized in-the-ear hearing solution. Harnessing the power of Oticon’s groundbreaking BrainHearing™ technology, Oticon Own is the world’s first custom in-the-ear hearing aid with an on-board deep neural network* that works like the brain because it learns through experience.

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Otican’s own equipment (Photo: Business Wire)

“Oticon One features life-changing technology that harnesses the power of Brain Hearing to deliver a personalized listening experience that allows people with hearing loss to focus on what matters most with complete confidence,” said Gary Rosenblum, president of Oticon.

Oticon Own – life-changing technology in discreet styles

People come in all shapes and sizes, with unique interests, hobbies, and lifestyles that call for customized hearing care. Oticon Own offers a tailor-made experience to suit different lifestyle needs, with styles ranging from full shell to Oticon’s smallest IIC (invisible-in-the-canal). The lineup is offered in five different styles, performance levels, and colors to match hair and skin tones, providing a truly personalized listening experience.

By taking into account lifestyle factors such as wearing glasses and face masks, Oticon Own makes wearing hearing aids more comfortable and convenient for everyday life. For ultimate discretion, Oticon Own’s IIC is completely invisible in 9 out of 10 ears**.

Life-changing technology in in-the-ear hearing aids

Oticon Own is the world’s first hearing aid with a Deep Neural Network (DNN) embedded in the chip*. Designed to learn through experience, the DNN was trained on 12 million sounds from real life to support the brain by providing access to important sounds in a person’s environment.

Even in complex listening environments like restaurants and office meetings, Oticon Own helps you navigate what you need to hear, reduce listening effort*** and make it easier to take on other tasks. Built on the core of Oticon’s life-changing technology, BrainHearing, Oticon Own was developed to give access to the full sound environment, allowing the brain to work more efficiently and naturally to make sense of sound.

Stay connected to what matters most

Oticon Own was built for seamless connections to a variety of devices, featuring two-way, hands-free communication with select iPhone® and iPad® devices and live streaming from select Android™ devices +. With Oticon Own, users also get live, high-quality streaming to easily stay in touch with friends and family and enjoy their favorite music with easy, intuitive control.

For more information on Oticon’s expanding product portfolio, please visit www.oticon.com.

* DNN is only available on Oticon Own 1, 2, and 3.

** Rumley et al. (2022). Oticon’s own proof. Otican Whitepaper.

*** Hearing loss is measured with peak pupil dilation. Rumley et al. (2022). Oticon’s own proof. Otican White Paper

+ Only available in styles with 2.4 GHz. Android devices need to support ASHA to allow direct connection to Oticon Own. iPhone and iPad devices need to support two-way, hands-free communication. Please visit Oticon.com/support/compatibility for more information and to see which devices are compatible.

Oticon, Inc. – Life changing technology

Oticon is one of the world’s most innovative hearing aid manufacturers with over 115 years of experience in the design and development of hearing aids for adults and children. Our comprehensive portfolio of life-changing technologies improves not only the quality of hearing but the overall quality of life of people with hearing loss. Oticon challenges conventions and pushes the boundaries of technology to bring to market hearing solutions that exceed the needs and expectations of people with hearing loss, so they can live their lives without limitations. Our groundbreaking BrainHearing™ technology is helping to deliver better hearing with less effort by giving the brain the clearest, purest sound signals to decode. Visit oticon.com for more information.

See source version at Businesswire.com: https://www.businesswire.com/news/home/20220824005659/en/

Contact: Ellie Carroll

Gregory FCA


[email protected]

Keywords: New Jersey United States North America

Industry Keywords: Medical Devices Health Consumers Women Seniors Men

Source: Oticon, Inc.

Copyright Business Wire 2022.

PUB: 08/24/2022 01:12 PM/DISC: 08/24/2022 01:12 PM


Copyright Business Wire 2022.

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